Apple Sells Out IDG
But Apple just sold out IDG by announcing that it no longer plans to participate in the San Francisco-based Macworld show... and that Steve Jobs won't be giving his regular annual keynote there next month. (Here's more coverage.)
Three years ago, Apple pulled out from the East Coast edition of Macworld, which used to take place in the summer, after IDG decided to move it to Boston from New York City. That killed that trade show.
This is not a happy day for IDG chairman Pat McGovern. Steve Jobs, apparently, does not feel a whole lot of loyalty to long-time allies....
Labels: Apple, International Data Group, Macworld, Pat McGovern, trade shows